Cool Photo Makeovers
by Ross Hair on April 18, 2010
in Blogging, How to, Real Estate Social Media
Here’s a fun tool to turn an ordinary head shot picture into a poster.
It’s by a company called PhotoFunia and it’s free.
You can use it as a cool way to spice up your regular profile photo and in your marketing material.
The best part for me was when I turned a number of images into a video using Animoto and showed the video to my children. They’re young enough to think that their ole dad is very cool and famous.
Video Recording of my Presentation at Virtual Real Estate Bar Camp
by Ross Hair on April 7, 2010
in Facebook, How to, Real Estate Social Media
I presented a session at Virtual Real Estate Bar Camp called “Building Facebook Communities to Generate Real Estate Business”.
It’s my most powerful Facebook tactic and is used very successfully by top producing real estate professionals throughout the nation.
Here’s the video. You will need to login to view it.
Do you want to follow me as I build a new community from scratch? You can do it right here!
Build a Local Facebook Community for your Town or Neighborhood
A number of presenters at Virtual Real Estate Bar Camp spoke about building a local community on Facebook for your town, neighborhood or even subdivision. Real estate social media experts view this one strategy as a powerful way to connect with local homeowners and build your real estate business.
In the next few months I’m going to build another local community and I’m going to let you peep over my shoulder as I record and explain every thing I do. You can use the exact same strategies and techniques in to build your own community.
Take a look at the very short video below as I explain how you can look over my shoulder!
How to Build a Facebook Fan Page (on the Cheap)!
One of the cool things about Facebook is that you can use Fan Pages to build your business.
In particular you can customize your Fan Page to target your audience and convert “friends” into clients.
Here’s a tutorial on How to Build a Facebook Fan Page and avoid hundreds of dollars in developer costs.
Facebook is the New Coffee Shop!
In 2004 the 22 year old founder of Facebook famously turned down a $1 Billion offer for Facebook. That’s right – a 22 year old kid said thanks but no thanks to a billion dollars.
Nuts!
Turns out he was right. He’s now worth $2 billion plus and he presides over a social network that has over 350 million users and shows no sign of slowing down.
(In case you’re wondering, his name is Mark Zuckerberg.)
The most impressive thing about Facebook is not just its size. What’s just as impressive is Read more..
I’m Presenting at Virtual Real Estate BarCamp #vrebc
by Ross Hair on April 2, 2010
in Facebook, Real Estate Social Media
I’m thrilled to have been invited back to speak at Virtual Real Estate BarCamp #vrebc.
Tuesday April 6 from 10am to 5pm MOUNTAIN featuring 27 expert speakers – Free and Online!
I’ve decided to really up the ante at the third edition of VREBC by presenting my MOST POWERFUL SOCIAL MEDIA STRATEGY - Building Neighborhood Communities!
This is the one strategy that outperforms every other strategy on Facebook, Linked In and Twitter and will help you connect with hundreds of new online friends and prospective clients every week.
It’s the holy grail of social media marketing – a way to send a free message to local homeowners.
Learn how you can use Facebook Groups and Fan Pages to dominate your local real estate market by building Neighborhood Communities.
Register at www.virtualbarcamp.com
About Ross Hair
Ross Hair is bald! Ross is also a huge real estate social media fan and founder of Social Media Marketing Camp (SMM Camp)
Real Estate Social Media Strategy
by Ross Hair on March 9, 2010
in Real Estate Social Media
Here’s a the two step process that drives my real estate social media strategy:
1. Convert Strangers into Friends
The key to social media marketing is that you need to find an efficient way to meet complete strangers (prospects) online and then convert them into clients.
The critical middle step is that you need to first convert strangers into contacts. I define a contact as someone who gives you their email address. Read more..
Active Brad’s Real Estate Social Media Resources
by Ross Hair on March 9, 2010
in Real Estate Social Media
Here’s a list of Active Brad’s real estate social media resources. I don’t have the full list so please add more resources to the comments:
Session 4
Brad Andersohn is Active Brad and here’s his list of real estate social media resources:
www.realestatetechnoligies.com/widget – text widget
Breaking News – http://widget.collecta.com – Twitter tool
www.tokbox – video conferencing and video email
The Two Baldest Men in Real Estate
by Ross Hair on March 9, 2010
in Real Estate Social Media
Ross Hair and Jonathan Washburn, the founder of Active Rain at Rain Camp Denver – #raincamp
Bob Stewart on How to Rank on Page 1 of Google
by Ross Hair on March 9, 2010
in Blogging, Real Estate Social Media
Getting your Blog to Rank # 1 on Google
Session 3 by Bob Stewart at Rain Camp Denver #raincamp
Blog Title Rules
The Title is very important:
Geographically specific – use a geographically specific title. The more specific the better as it opens up long tail opportunities.
Short and concise – try to mimic what people will type in for search
Named after the phrase for which you wish to rank – use similar articles with different keyword phrases. Use Curtis Park Homes for Sale and the change it “Homes for Sale in Denver’s Curtis Park Read more..
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