Real Estate Digital Marketing

Digital Marketing System Spiral CoverIf you want to find clients online you need to build a real estate digital marketing platform.

There’s really no way around it. Your clients are online so you need to meet them online – if you want their real estate business.

To help you get past the frustration and expense of setting up your own digital marketing platform I’ve created a Digital Marketing Guide for Real Estate. It’s a practical guide that shares the exact tools and software I use for my own digital marketing platform.

You can download the guide right here!

In particular the guide will show you:

Why you need to be a digital marketer
How to generate leads online
How to convert leads by focusing on getting your visitor’s contact details
How to incubate and manage leads so they turn into clients (and commission checks)
A case study for my platform at Niwot Homes
A budget to keep track of your technology and marketing expenses
(more…)

Real Estate eCovers Tool

Real Estate Graphics Cover Spiral BlackIf you want to create eCovers for your real estate reports, presentations and websites (like the cover to the left) you need a real estate graphics tool called BoxShot.

BoxShot creates beautiful real estate graphics that you can add to any marketing material. And, as always, the best part is you don’t need any coding or photoshop skills.

Instead of using text to tell a client that you will provide them with a home report about “what their home is worth” you can create an eCover that visually depicts the home report.

To get BoxShot you simply need to click this link and go to a sign up page that has a $30 discount for REMCamp members.

Take a look at this cover set to get an idea about the different types of covers you can create (in just a few minutes per graphic):

eCover Set Black

 

The cover set was created with a single stock image (more…)

5 Essential Real Estate Marketing Tools

5 Real Estate Tools Image There are 5 real estate marketing tools that I use in all of my digital marketing campaign.

I use these tools almost every day and believe that they are a critical part of every real estate marketing toolkit.

In fact I think most Realtors can get away with using just these five tools to run all their real estate marketing campaigns (video excluded).

I’ll cover them in more detail below but in order of importance they are:

Email Manager
Blog
Landing Page Tool
Graphics Tool
CRM System

1 – Email Manager

I use an email manager to create web sign up forms, manage contacts and broadcast emails. It’s the most important tool that I use every day in my real estate business. (more…)

Real Estate Technology Plan

Real Estate Technology Plan Slide Image

It’s tough keeping up-to-date with the surge in technology innovation without a real estate technology plan.

>>> Click Here To Download Your Real Estate Technology Plan!

Our tech plan has been created as a template that you can use to map out your real estate technology strategy.

The plan is broken up into the following section:

  • Strategic Real Estate Technology Principles
  • Key Real Estate Technologies
  • Productivity Tools
  • Communication
  • Branding
  • Real Estate Website and Real Estate Blog Technology
  • Paperless Real Estate Technology
  • Real Estate Transaction Management
  • Real Estate CRM
  • Real Estate Video Technology
  • Mobile Real Estate Technology
  • Real Estate Technology Budget

>>> Click Here To Download Your Real Estate Technology Plan!

The business plan template is free to download. If you want a copy of the editable template, worksheets and guide all you need to do is join REMCamp by clicking here!