Zillow has a very powerful free marketing feature that allows real estate agents to “claim their listings”. The feature is open to every listing agent and you don’t need to advertise on Zillow to claim your listings.
The benefit is that you get free premium advertising on all of your own listings. In particular, you get a free listing agent ad that appears above the paid ads of competing agents.
The difference is that the listing agent ad is free, it’s designated as the listing agent and it appears at the top of the ad list.
Look how the listing agent Patrick Dolan has the top ad.
In order to claim your listings it needs to (i) appear on Zillow and (ii) you need to create a free Zillow account. Continue reading “Claim Your Listings on Zillow”